El Corte Inglés

Managed paid media inventory on Connected TV (CTV) for the Spanish retail giant El Corte Inglés. Programmatic campaigns were executed using DV360 and The Trade Desk (TTD), focusing heavily on Programmatic Guaranteed deals to ensure maximum reach and engagement for brand campaigns, including the high-profile 2019 'Crea tu primavera' and 'La ilusión lo cambia todo' Christmas pushes.